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Zumo Cookie Policy
Introduction
This Cookie Policy explains how Zumo (“we”, “us”, and “our”) uses cookies and similar tracking technologies when you visit our website.
We are committed to protecting your personal data and your privacy. This policy outlines what cookies are, how we use them, and how you can manage your preferences. This policy is in accordance with the Data Protection Act 2018 (C.12), UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).
What are cookies
Cookies are text files that are placed on websites on the internet. Cookies are used on our website and they contain the name of the website and an ID. They help us keep track of information in different ways, which is explained in more detail below.
You may withdraw your consent at any time.
Types of cookies
Strictly Necessary Cookies
These cookies are essential for the operation of our website. They enable core functionalities such as security, network management, and accessibility. These cookies do not require your consent.
Examples:
- Session cookies
- Security authentication cookies
Performance and Analytics Cookies
Analytical and advertising cookies also allow us to see what pages, links and sub-domains visitors have visited so we can provide more relevant adverts. We may share this information with other organisations (Webflow, Elfsite and Hotjar ) for the same purpose.
These cookies allow us to analyse how visitors use our site, so we can improve performance and functionality. Data collected is anonymised and aggregated.
Example:
- Google Analytics (with IP anonymisation)
Targeting/Advertising Cookies
These cookies track your browsing habits to deliver relevant advertisements. They may be set through our site by third-party advertisers.
Please see below for more detail about which analytical and advertising cookies we use and why.
The analytical and advertising cookies we use are set out below.
Name of Cookie
Purpose
Hotjar
These cookies help us collect anonymised data on how users use our website so we can make general improvements, research and general fixes to the website.
Elfsight
This cookie is used to measure how many visitors to the site use this component and its purpose is to make sure that each person’s views of the widget are not counted more often than once in 15 seconds, to prevent us from getting too many views.
Webflow
These cookies allow us to show you advertising about Webflow on and off the Services. They tell us whether you took an action after seeing one of our ads, such as signing up for a webinar or other event by Webflow. They also let our advertising partners know how well our ads are doing by measuring the ad’s success and the types of interactions people have with our ads.
Research, performance, and analytics
These cookies help us understand how well our Services are doing by measuring your interactions with our Services. We use insights from these cookies to improve on current Services, and to research and develop new Services, features, or products. They also help us use plugins on our Services that allow you to enjoy certain functions, such as sharing our pages on your social media accounts.
LinkedIn Insight
This cookie identifies how often people are clicking on our adverts on LinkedIn.
Google ads
This cookie identifies how our adverts on Google are working and what kinds of visitors are interested in us.
Our platform uses cookies to help us better understand your browsing activity and areas of interest, enabling us to tailor our communications and improve your overall experience. Some cookies enhance ease of access, while others support key functionality and technical performance.
The cookies we hold and make use of are:
HubSpot
_ _hstc – This is the main visitor tracking cookie. This expires after 6 months
hubspotutk – This cookie keeps track of a visitor’s identity. It is passed to HubSpot on form submission and expires after 6 months.
__hssc – This cookie keeps track of sessions, expiring after 30 minutes.
__hssrc – This cookie is set to determine if the visitor has restarted their browser. It expires at the end of the session.
Force24
__cfduid – This is a cookie from our CDN Cloudflare, used to speed up page load times. It does not contain any user identification information.
Datadome – This is a security cookie based upon detecting BOTS and malicious traffic.
Additional cookies installed by Force24 on its Platform are:
f24_autoId – This is a temporary identifier on a local machine or phone browser that helps us track anonymous information to be later married up with f24_personid. If this is left anonymous it will be deleted after 6 months.
f24_personId – This is an ID generated per individual contact in the Force24 system to be able to track behaviour and form submissions into the Force24 system from outside sources per user. This is used for personalisation and ability to segment decisions for further communications.
You can change your preferences on the following Browser Controls:
- Google Chrome
- Mozilla Firefox
- Apple Safari
- Microsoft Internet Explorer
- Microsoft Edge
- Brave
- Opera
For further information please contact Support@zumo.tech
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